Publishers can greatly increase profits on their IP—whether a picture book or an adult novel—by making a modest investment in digital conversions. In many cases, publishers can make an additional investment in audio production, and thereby control the distribution of that audio, as opposed to licensing it for fractional revenue.

For children’s publishers, creating narrated eBooks with embedded audio leverages an inherent market advantage: you own the content, therefore only you have the ability to integrate that content across multiple formats. Those who sell audio rights for pennies on the dollar are unwittingly underutilizing this market advantage.

Through partnerships with audio production companies like Book Buddy, who retain no rights to content they produce, as well as digital distribution services like Audible, Apple, OverDrive, Kobo, Access Learning, and others, publishers producing audio as a stand-alone download, or an ePUB3 read-along, can generate max revenue from their IP.

Book Buddy can help you make a plan to maximize revenue for your IP. We can connect you to key distribution partners, and we can handle all aspects of book production; concept development, brand development, content creation, audio production, and all aspects of digital conversion.

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